Report
Unregulated and Exploding How the CBD Market Is Growing Amid a Labyrinth of State Approaches and Rampant Consumer Confusion
Unregulated and Exploding
How the CBD Market Is Growing Amid a Labyrinth of State Approaches and Rampant Consumer Confusion
The cannabidiol market is exploding. But the Consumer Brands Association’s latest survey shows that Americans’ knowledge about CBD is not.
The Wild West of CBD
- 74% of Americans incorrectly assume or have no idea if CBD is federally regulated.
- 3.3, on a 1-10 scale, is where consumers ranked their knowledge of CBD.
- 28% of Americans have tried a CBD product.
Published on February 6, 2026